What might schools learn from McDonald's? — The Learner's Way
Walk into any McDonald’s, anywhere in the world, and you know where you are and what to expect. For the homesick traveller, the consistency of McDonald’s’ design aesthetic is comforting. You know how this is going to work, you understand what to do, and you know what you are likely to get. McDonald’s requires minimal cognitive load on the customer’s behalf.
- - By Nigel Coutts
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